CONTRIBUTIONS
Marketing Strategy
Media Buy
Brand Campaign Development
Social Media Management
Sales Strategy
Sponsorship Architecture
Corporate Hospitality Sales
Client Servicing
Ticket Sales & Management
Website Development Management
Ancillary Event Management
Player Engagements

2013 - 2017
Employer: Bruno Event Team
Position: Director, Sales & Marketing
Event: Shaw Charity Classic
Imagery Credit: Todd Korol, Shaw Charity Classic

Since its inaugural debut in 2013, the Shaw Charity Classic quickly established itself as one of the top events on the PGA Tour Champions circuit, receiving accolades locally from Tourism Calgary (White Hat Award - Event of the Year: 2013) and globally from PGA TOUR Champions (Outstanding Achievement Award: 2013 and President’s Award: 2014, 2015, 2017).

Owned by a Patron Group of Calgary-based philanthropists and supported by title sponsor Shaw Communications, the tournament is widely recognized as a successful platform for charitable giving, raising a record-breaking $22.1 million dollars for 150+ children’s charities across Alberta in just it’s first five years.

The tournament has become a player favourite, drawing some of the strongest fields of PGA Tour Hall of Famers and major champions to Calgary. Over the years, Canyon Meadows Golf & Country Club has welcomed golf legends among the likes of Fred Couples, Mark O’Meara, Vijay Singh, John Daly, Colin Montgomerie, Bernhard Langer, Miguel Ángel Jiménez, Jesper Parnevik, Stephen Ames, and many more.